CIWM Clean Britain Awards 2014
The UK spends over £1 billion a year clearing up the rubbish that we all leave behind in the areas where we live, work and play.
The responsibility for this clear up ultimately falls to the UK’s 353 councils supported by a number of community groups. Whilst the scale of the challenge continues to grow, continuing budget cuts have increased the financial pressure on authorities who must maintain standards despite often being able to allocate less than 1% of their total budget to the task.
A high quality local environment benefits communities in a number of ways, both directly and indirectly. A well presented, safe and hygienic environment plays an important role in fostering a sense of civic pride and reducing the likelihood of antisocial behaviour. It can also attract and sustain increased levels of commerce and tourism, which are vital to local economies and in helping to sustain local businesses.
The scale of the challenges faced by local authorities and community groups is immense. If you think that every year we throw somewhere in the region of 1.5 million pieces of litter from our cars and drop around 122 tonnes of cigarette butts – then can you imagine a Britain without street cleaners. And things aren’t getting any easier. Since 1960 the population has risen by 21% whilst the amount of litter we drop has gone up by a staggering 500%.
Clean Britain, which is now in its 25th year, celebrates the success of local authorities in maintaining high quality local environments. The scheme helps them to promote their successes and works to raise awareness of the issues caused by litter.
Throughout the year Clean Britain brings together local authorities, community groups and other key stakeholders to share experience and best practices and provides a platform on which to develop and promote new initiatives.
The Clean Britain year culminates in a high profile awards ceremony where all Clean Britain where the top performers will recieve Clean Britain Gold, Silver and Bronze Awards.